Nick has been at the forefront of thinking on how solving for impact and commercial performance can mutually reinforce each other. This course brings together his best ideas in an accessible and practical way. It’s a must-do if you have a mission beyond profit and want to give your business the best chance of success.

What a breath of fresh air. Do Epic Good has created a course that makes complex ideas around the circular economy easy to understand and genuinely fascinating to explore. The flexible structure means you can digest the content in your own time, making it both accessible and engaging. A brilliant learning experience.

Highly recommended. Engaging course with powerful, demonstrative examples that bring to life clear principles that can unlock brand growth - with purpose.

This training in the form of a podcast, conversation and Q&As felt like you were in a room with some of the best media experts to talk about principles that (should) matter: Green Media. How to make your advertising more sustainable and reduce your emissions. This training course will empower you and your team to either start on this journey or accelerate that journey if you’ve already started. It will give you practical tools and templates to kick start or boost your Green agenda within your marketing team.

Sustainable Strategies for Beginners was an emotive, engaging, enjoyable educational experience, that inspired personal choice to make immediate change for short, and long-term impact.

This course is fantastic, it provides a real actionable framework to think, plan and execute a purpose driven culture in any company. It gives creativity a real role into day to day business and lots of tools to check and address the health of your business and brands. Fantastic.

Nick’s material is both very informative and engaging. He brings the content to life through clear examples and plenty of anecdotes from real practice, which make the lessons practical and memorable. The way he connects theory to real situations really helps the material stick! 

Thank you ABG and do epic good for an insightful course. I really enjoyed the simplistic yet tangible approach for the advertising industry and brands to redefine sustainable business growth through adopting the triple bottom line framework. The course offered several inspiring insights that can be embedded in every company's business strategy and followed through with impact driven recommendations.

I found The Purpose-Led Brand Playbook to be an outstanding and highly relevant course for modern marketers.

At a time when the conversation is dominated by AI and performance marketing, this course clearly shows how purpose—when truly embedded in a brand—can drive real business growth. It helped me challenge common myths, particularly the idea that purpose sits apart from commercial outcomes.

Through a rigorous and practical approach, Alessandro Manfredi demonstrates that purpose is not a “nice to have,” but a powerful growth engine. 

The Dove case is a compelling proof point: a purpose-led strategy helped grow the brand from €2 billion to €6 billion, showing that profit and purpose can successfully go hand in hand.

This learning experience was engaging, with plenty of interesting case studies. It provides a simple yet powerful framework to integrate sustainability into any business.

The course was an absolute game-changer, providing comprehensive material and fostering an engaging platform for learning. Thank you!